Hebei Rural Radio serves as the sole professional broadcasting channel dedicated to rural audiences in Hebei Province, utilizing medium wave 558 kHz and Asia-Pacific VI satellite transmission.
The programming mix includes 50% storytelling, 30% practical information on supply and demand, wealth creation through technology, and legal advice, with the remaining 20% dedicated to interactive shows.
This structure aligns with the listening habits of farmers, effectively addressing their real needs and fostering a strong loyalty among the agricultural community.
